Founded in 2006 by Olympic champion Ted Ligety and engineer Carlo Salmini, SHRED. was born from a simple idea: create eyewear and protection that delivers uncompromising performance without sacrificing style. Designed for skiers, snowboarders, and mountain bikers, SHRED. combines cutting-edge technology with bold design to help athletes ride with greater confidence, clarity, and control.
Driven by a commitment to innovate rather than imitate, SHRED. has pioneered industry-leading goggles, helmets, sunglasses, and protective gear trusted by elite athletes and everyday adventurers alike. With revolutionary technologies, multiple Olympic successes, and thousands of five-star reviews, SHRED. continues to push the boundaries of performance, helping riders unlock their inner pro and get more out of every day on the mountain. #ComeSHREDwithUs
Shred Catalogue
From North to South, a list of all the stores that stock our winter gear.